Priority Health, a Michigan-based health plan serving more than 1.3 million members, and Group Health Cooperative of Eau Claire (the Cooperative), a community-based health plan in Wisconsin serving more than 61,000 members, announced plans for Priority Health to become the governing member of the Cooperative. The agreement with the Cooperative will make Priority Health a four-state health plan.
Terms for the deal have not been disclosed. Both organizations anticipate that the transaction will close by the end of 2025, pending required approvals.
Founded in 1972, Group Health Cooperative of Eau Claire is a nonprofit, member-focused health plan serving approximately 61,000 members across Wisconsin, including Medicaid and Medicare beneficiaries, commercial employer groups, and state employees.
Priority Health has been offering provider-sponsored health plans in Michigan for the past 30 years. It currently serves more than 1.3 million members each year in Michigan, Indiana, and Ohio. It provides health benefits options for employer groups and individuals, including Medicare and Medicaid plans. In December 2024, Priority Health became the sole member of Physicians Health Plan of Northern Indiana, which serves members in Indiana and Ohio.
This was reported by Priority Health on July 24, 2025 (accessed August 6, 2025).
Contact information: Priority Health, 1231 East Beltline Ave. NE, Grand Rapids, MI 49525-4501; Website: https://www.priorityhealth.com/contact-us
October 2025 00US25EUA0040